REVENUE EFFECTIVENESS IN PRACTICE
45 min
Product release
Deal-Winning Expertise,
Made Standard Practice
Revenue strategy and field execution keep drifting apart. See how six new Genie Agents, a Remote MCP Server, and a rebuilt analytics layer close that gap — giving every seller what your top 5% already know, and showing leaders exactly where it's widest.
Alana Cento & Jack Bartrop
Senior Product Marketing Managers, Showpad
2,000+ global companies rely on Showpad.
WHAT YOU'LL LEARN
Give every deal the right guidance at the right moment, every time.
01
Close the gap without adding headcount
A handful of reps usually outsell everyone else. Genie Agents give every seller that same expert support team: outreach, prospect research, competitive intel, product comparison, RFP response, and contract analysis — all accessible via voice or text in Genie Assistant.
02
Trust the AI your reps already use
Sellers are already turning to Microsoft Copilot, Salesforce Agentforce, Glean, or their own tools, often with no governance at all. Showpad's integrations put deal-winning expertise inside whichever one they use, under the same governance rules already protecting your platform.
03
One truth from field to forecast
See how Showpad embeds expert guidance where it's needed — for sellers in the field, for buying committees running their own evaluation, and for revenue teams back at HQ proving impact and scaling what works.
Who this is for
Enablement leaders
See exactly what changes for your sellers day-to-day, and what to update in your rollout plan.
Revenue leaders
Get the analytics and forecasting changes that affect how you report pipeline health each quarter.
Marketing & RevOps
Understand the new integrations and governance model before your team gets questions about it.
YOUR SPEAKERS
The people who built it, walking you through it.
Alana Cento
Senior Product Marketing Manager, Showpad
Alana leads go-to-market for Analytics & Insights and integrations. She brings over a decade of B2B SaaS product marketing experience, with deep roots in AI-powered enterprise software. A Product Marketing Leader of the Year Finalist (2023), Alana specializes in turning complex platform capabilities into clear revenue narratives that resonate with sales and marketing leadership.
Jack Bartrop
Senior Product Marketing Manager, Showpad
Throughout his decade-long career, Jack has mastered the art of driving growth for organizations ranging from early-stage startups to global market leaders. Having led product marketing functions both in-house and as a strategic agency advisor, he brings a unique perspective to market intelligence, transforming technical complexity into clear, revenue-driving GTM strategies.
Showpad Summer ’26 release
45 min · Alana Cento & Jack Bartrop